Poets and Quants
Poets and Quants My Story: From Shanghai to B-School By John A. Byrne October 21, 2010 Before coming to America last August as a first-year MBA student in the charter class of Johns Hopkins. Carey Business School, Zhiqiang Lin had never been outside his native China. He was well prepared for his American adventure. […]
Financial Times 2
Financial Times Lessons in Development By Sarah Murray, February 25 2008 To judge by their activities, one might think some MBA students at Cornell’s Johnson School in the state of New York were pursuing a degree in international development. Their projects range from water purification technologies for poor African communities to a sustainable tourism initiative […]
Psychology Today
Psychology Today Can’t Wait! By Jett Stone, February 20 2008 Our presidential candidates are offering images of a new post-election world and boasting about their respective experience—but the forward-thinking chants are more naturally rousing: New research shows that when we’re imagining the future, we experience more vivid emotions than when we’re describing events that have […]
Poets and Quants 2
Poets and Quants The Anti-MBA Business School By John A. Byrne, October 20, 2010 In the fall of 2008 when Lehman Brothers went kaput and the economy plunged into a deep recession, Yash Gupta was scampering around the country trying to drum up support for a new business school at Johns Hopkins University. It could […]
Financial Times
Financial Times Johns Hopkins launches Executive MBA in May By Della Bradshaw January 4, 2011 Flush from the success of the launch of its full-time MBA in 2010, the Carey school of business at Johns Hopkins University is to launch an executive version of the programme in May 2011. As with the full-time programme, the EMBA will draw on […]
San Francisco Chronicle
San Francisco Chronicle Fuel Crisis May Boost Manufacturing By L. Joseph Thomas, Sunday, August 31, 2008 The recent surge in oil prices has shocked the Golden State, but painful as they may be, higher oil prices present California with an opportunity in unexpected quarters: the state’s manufacturing base. The days of cutting lumber in the […]
System Property
System Property We were hired to update and modernize the brand and image of this private commercial real estate firm. First, we promoted and publicized the 100-year anniversary of System Property by finding historical story ideas and photos, resulting in feature stories in the Los Angeles and real estate media. By featuring the CEO David […]
Empire International Tailors
Empire International Tailors In just a few short months, we have obtained major stories in the international, national and local media in print, television and online for this prestigious custom fashion client, Empire International Tailors. In Hong Kong, we were able to pair them with Reuters for a story about them and their industry that […]
TCU Neeley School of Business
TCU Neeley School of Business With an emphasis on media placements highlighting their professors, research and real-world experience, we began our assignment in 2022. We quickly promoted their expertise in the energy sector with live and taped interviews on TV locally, nationally and internationally. We also publicized and helped organize events on campus and helped […]
Dean Gupta on Bloomberg TV
Dean Gupta on Bloomberg TV Yash Gupta, Dean of Johns Hopkins University’s Carey Business School, talks about factors contributing to food shortages. The interview can be found here: http://www.bloomberg.com/video/66045158-gupta-interview-on-food-supply.html