October 21-22, 2010
The Business Access Media (BAM) conferences are the ultimate networking events for MBA public relations directors and the business media. Held annually in New York, Chicago or Los Angeles, our BAM conferences put you in direct contact with the journalists who cover business issues and write about your research, your graduates and your business schools.
The conferences are held over two days and consist of four 1 ½ hour panels with four business journalists each. Past panels have included journalists from Business Week, The Economist, Financial Times, Fortune, Reuters, CNN, Bloomberg, the New York Times, U.S. News & World Report, the Los Angeles Times, the Wall Street Journal and many others. The discussion panels follow a question and answer format followed by one-on-one meetings. BAM conferences include two luncheons, a ”best practices” panel on current communications issues, and an evening cocktail reception. The cost is .
The 2010 conference will be held at the IESE Business School New York Center at 200 W. 57th Street, New York, NY 10019.

Thursday, October 21, 2010 |
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|---|---|
| 8 a.m. | Continental Breakfast and Check-In |
| 9 a.m. | Media Panel One |
| 10:30 a.m. | Media Panel Two |
| Noon | Luncheon Speaker - Graduate Management Admission Council |
| 2 p.m. | Social Media 3.0 - Best Practices Session |
| 5 p.m. | Cocktail Reception |
Friday, October 22, 2010 |
|
|---|---|
| 8 a.m. | Continental Breakfast and Check-In |
| 9 a.m. | Media Panel One |
| 10:30 a.m. | Media Panel Two |
| Noon | IESE Luncheon |
| 1 p.m. | Additional Presentation |





