BAM Conference, Los Angeles
Oct. 27-28
UBS in Beverly Hills
The Business Access Media (BAM) conferences are the ultimate networking events for MBA public relations directors and the business media.
Business Access Media Conference
The Business Access Media (BAM) conferences are the ultimate networking events for MBA public relations directors and the business media. Held annually in New York, Chicago or Los Angeles, our BAM conferences put you in direct contact with the journalists who cover business issues and write about your research, your graduates and your business schools.
The conferences are held over two days and consist of four 1 ½ hour panels with four business journalists each. Past panels have included journalists from Business Week, The Economist, Financial Times, Fortune, Reuters, CNN, Bloomberg, the New York Times, U.S. News & World Report, the Los Angeles Times, the Wall Street Journal and many others. The discussion panels follow a question and answer format followed by one-on-one meetings. BAM conferences include two luncheons, a "best practices" panel on current communications issues, and an evening cocktail reception. The cost is $975.
Address:
UBS Financial Services Inc.
131 So. Rodeo Drive, Suite 200
Beverly Hills, CA 90212-2428
Hotel:
Beverly Wilshire Four Seasons
9500 Wilshire Boulevard
Beverly Hills, CA 90212
(310) 275-5200
BAM Los Angeles Schedule
THURSDAY Oct. 27
| 8am | Continental breakfast |
| 9am | Media Panel 1 |
| 10:30am | Media Panel 2 |
| Noon | Luncheon Presented by GMAC |
| 2:00pm | GMAC Panel - Social Media Success Stories Moderator: John Byrne |
| 5pm | Cocktail Reception - USC Marshall School |
FRIDAY, Oct. 28
| 8am | Continental breakfast |
| 9am | Media Panel 4 |
| 10:30am | Social Media Panel - Maximizing LinkedIn, FB and Twitter |
| Noon | Luncheon Presented by UCLA Anderson School |
| 1:30pm | Does Advertising Work in Social Media? |
