We discover and communicate your story to the right audience, enhancing your reputation and building your brand. Your message will be delivered clearly and powerfully across all platforms in print, online, video, in person and other methods. We will solidify and enhance your relationships with clients, business partners, employees and the media. We do this through a combination of media articles and opinion-editorials, events, and speaking engagements.
During a two-week process, we conduct a Public Relations Audit to guide your firm with your communications efforts. The Audit includes:
- Analysis of messaging across all platforms
- Comparison with three competitors
- Suggestion for three media pitches/story ideas
- Opinion and suggestion of website for content and ease of use
- One edit and rewrite of the biography of your chief executive
In addition to our annual Business Access Media (BAM) event we produce each year for MBA programs around the world and the top financial media in New York, Chicago and Los Angeles, we help produce and publicize many other events for our clients in the Legal, Corporate and Entertainment fields. Our conferences and events have included the "Day of the Child" Oscar Viewing Party for the Los Angeles charity, Children Uniting Nations; Engineer's Week scholastic events at Raytheon in Los Angeles for 500 middle school students with Nascar drivers and other celebrities; Networking events with law schools and the legal media from around California, and many events for the Stroock law firm to promote their attorneys and the practice groups.
Very few firms in America have successfully represented the most prestigious universities and schools as Wynne Communications.
Our roster of clients have included MIT’s Sloan School of Management; UCLA Law School; Cornell University’s Johnson School of Management; UC-Berkeley Boalt Hall; Johns Hopkins Carey School of Business and USC’s Marshall School of Business in a previous full-time position.
For five years we served as the public relations counsel for Cornell’s Sloan school in Ithaca, New York. We led the efforts to secure publicity for the Dean, for the full-time MBA program, for the part-time EMBA programs, for selected professors, and various research projects in the U.S. and abroad resulting in major stories in The New York Times, CNN, Wall Street Journal and many more.
At MIT’s Sloan School, we worked with the Dean and senior faculty and staff to find the “signature story” that best promoted the school’s unique educational experience. We chose to market Sloan’s signature international Global E-Lab program, which sent students to study in Africa, Asia, South America and Africa.
In August 2010, the Johns Hopkins Carey Business School welcomes its first full-time MBA program in the history of the university. We helped them launch this exciting endeavor through the media by creating the strategic public relations plan, writing a series of compelling pitches (“The oldest research university in the United States opens the newest business school”), and placing the story in major print and online business and mainstream media and, soon, on television. A major story in Bloomberg BusinessWeek about the launch was reprinted 26 times around the world.
We maintain outstanding media contacts for higher education via two annual major conferences – Business Access Media (BAM) for Business Schools and the elite financial media; and ENGINE, our networking event for the technical and scientific media and Engineering Schools.
Our unrivaled experienced and major success in promoting higher education to the media make us outstanding partners for any college or university looking to promote their expertise, research, professors and academic excellence.
Law firms and prestigious law schools have benefitted from our expertise in promoting their attorneys, professors and organizations. Our clients have include the UCLA Law School, Boalt Hall at the University of California-Berkeley and Manatt, Phelps & Phillips (working full time in-house).
For the past six years we have represented the Los Angeles office of Stroock & Stroock & Lavan, LLP, helping this influential group of attorneys raise their profile locally, nationally, and across several key industries. We helped secure two “Top 100 Attorneys in California” honors by the Daily Journal; six “Top Women Attorneys” awards by the Daily Journal; three of the “Top 100 Power Lawyers” by The Hollywood Reporter in the same year; two “Dealmakers” awards multiple times by Variety Magazine; and cover stories by “Super Lawyers” magazine for an entertainment attorney; and a cover story for a real estate attorney for “Super Lawyers” Rising Stars magazine.
Stroock attorneys in Los Angeles have been profiled or quoted in the Wall Street Journal, Bloomberg, Reuters, Associated Press, Los Angeles Business Journal, Los Angeles Times and many others, and appeared on CNBC, Bloomberg TV, KNX Radio and more. Attorneys have been profiled by the UCLA Alumni magazine, Legal Dragon, Next Women magazine and several others.
During time as Director of Marketing at Manatt, we secured a record number of media profiles, stories and quotes for the attorneys for the Los Angeles, Washington, DC, Orange County and Palo Alto offices. For Boalt Hall, we introduced a major study on immigration to the national press with feature stories in the New York Times, New Orleans Times-Picayune and many others. Our work with the UCLA Law School included obtaining major stories in the Los Angeles Times for the Immigration Clinic along with features and profiles of the Dean and the School during the annual UCLA Entertainment Symposium.
Our success in promoting stories of legal significance to the mainstream, legal and business media contribute to our success in representing law firms, attorneys and law schools.
We maintain outstanding relationships with business journalists. Each year our expertise becomes strengthened thanks to our Business Access Media (BAM) conferences held annually in New York, Los Angeles and Washington, DC. In 2012 we welcomed 16 editors and reporters from Bloomberg BusinessWeek, CNN, The Economist, Fast Company, Financial Times, Forbes, Fortune, Huffington Post, Reuters, TechCrunch, U.S. News & World Report, Wall Street Journal, USA Today and more. These sold out conferences attract the best business schools and business media in the world.
We have represented many small, mid-size and prestigious businesses ranging from Raytheon in the Los Angeles area to help build their profile. Working with another public relations firm, we were enlisted to tell their story of innovation and technological advancement. The challenge was to build upon the efforts of the company to reposition itself as the leader in strategic systems, sensor technology and innovative technology. We assisted the company by developing numerous communications programs, organizational systems, media relations and targeted marketing plans. We also increased their profile in the local media with major stories about the annual Engineers Day with outreach to thousands of local students.
For Ferrari-Maserati, we promoted the launch of the new 599 sports car with a major story in the Wall Street Journal. During an assignment for a rare earths manufacturer based in California with operations around the world, we secured business stories in Reuters, Bloomberg, the Wall Street Journal, Industry Week and dozens of trade journals along with quotes in the New York Times and prestigious speaking engagements in front of business and government officials.
Our unrivaled business media contacts, along with our success in promoting the most unique stories for each company and placing those stories in the major media, make us ideal partners for businesses looking to expand their profiles and positive recognition.
