Tennis Industry Association

//Tennis Industry Association

Tennis Industry Association

We worked with this prestigious trade organization to build the profile of the tennis industry, its manufacturers, retailers, national ranking organizations and other participants to promote the growth of tennis in the United States. We supervised the redesign of the website, www.tennisindustry.org, and rewrote several sections. Promoting the sport includes taking the leadership role in publicizing the success and growth of the industry to the national and local media, with stories about tennis participation and sales growth appearing in Bloomberg TV, Forbes, and a major story in Reuters that was reprinted around the world with more than 1 million impressions. We helped produce and create the annual presentation of the TIA activities and accomplishments that was presented in front of the industry at the 2010 U.S. Open in New York.

Sample Media Coverage

Bloomberg TV

By | November 1st, 2014|

Wilson's Muir Sees Growth in Tennis Racket, Ball Sales: Video June 24 (Bloomberg) -- John Muir, head of Wilson Racquet Sports and president of the Tennis Industry Association, talks with Bloomberg's Michele Steele about tennis [...]

KABC

By | November 1st, 2014|

Cardio tennis helps improve skills, burn fat By Lori Corbin, August 10, 2010 LOS ANGELES (KABC) -- We might like watching Wimbledon or the U.S. Open, but playing tennis isn't always first on the list [...]

Forbes

By | November 1st, 2014|

Billie Jean Inducted into TIA Hall of Fame By Hannah Elliott, August 31, 2010 Tennis great Billie Jean King was inducted into the Tennis Industry Hall of Fame this morning in a hotel ballroom over [...]

Reuters

By | November 1st, 2014|

Americans choose racket over remote control By Alex Dobuzinskis, August 23, 2010 LOS ANGELES (Reuters) - Tennis has moved out of the country club and turned into one of the fastest-growing sports in the United [...]

KCBS

By | November 1st, 2014|

Jaime Maggio Hits Up Cardio Tennis By Jaime Maggio, September 5, 2010 A 2:20 segment on the health benefits of Cardio Tennis ran twice on KCBS in Los Angeles, Sept. 4 and Sept. 5, reaching [...]

By | November 1st, 2014|

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